$140 at Amazon
Fire TV Cube
The ultimate in hands-free Alexa, smart home control
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Which is the best Fire TV Stick?
The Fire TV Stick 4K Max is the best Fire TV Stick Amazon makes. It launches apps quickly and navigation feels fast and smooth thanks to its robust processor. It also comes with Dolby Vision support and Wi-Fi 6 for faster streaming.
Amazon has aggressively entered the streaming market, producing a range of streaming devices under the Fire TV brand. We’ve tested and reviewed them all—as well as others from Roku, Google, Apple, and more—and found that we tend to like Roku’s products best for their ease of use and their platform-agnostic approach. Roku’s menus don’t favor one streaming service (such as Prime Video) over others. However, Amazon’s Fire TV devices are also very capable, especially if you want them to be Alexa voice integration.
Amazon’s lineup is robust and runs the gamut from the entry-level Fire TV Stick Lite through the mid-range Fire TV Stick 4K Max to the top-tier Fire TV Cube, and a bunch of models in between. If this sounds confusing, don’t worry. Our guide to the best Fire TV streaming device will help you choose the right model for you.
Read more: The best 4K TV of 2023
The best Fire TV Sticks of 2023
If you’re looking for the best Fire Stick on the market, the Fire TV Stick 4K Max is it. Max is fast and loads apps almost instantly, and system navigation is quick and smooth. Even better, the Max supports Wi-Fi 6 and almost all the latest playback standards, including Dolby Vision. The downside of the Max is its Fire TV platform with ads prominently featured throughout. We just don’t appreciate turning the TV into a giant rotating billboard for content or ads when it’s in screensaver mode. But it’s a good choice for those looking for the best and fastest Amazon Fire TV stick.
Read our Amazon Fire TV Stick 4K Max review.
The Amazon Fire TV Stick 4K debuted in 2018 and is still on the market today. While we generally think it’s worth upgrading to the Max, the original Fire TV Stick 4K is still a good choice for those who want 4K streaming without paying for the latest perks, namely Wi-Fi 6 and lightning-fast speeds . The voice features are impressive and Echo and Dot owners can control it with Alexa. The selection of apps and games is superb, and responses are still quick, though not as quick as the Max. The remote can control the volume and power of TVs and sound bars. Ultimately, if the Fire TV Stick 4K is priced close to the Max, we recommend passing on this one and getting the newer, faster Max.
Read our Amazon Fire TV Stick 4K review.
You get Fire TV Stick 4K price alerts
The Amazon Fire TV Stick Lite is our favorite budget streaming device, beating out the Roku Express. Lite beats Express in terms of features for the money. The biggest advantage of this Fire TV is a remote with built-in voice search and control powered by Alexa. The cheapest Roku with a voice remote is the Express Plus 4K, which uses Roku’s more basic voice system rather than Alexa. The Fire Stick remote also doesn’t need direct line of sight to work. If you want to spend as little as possible on a streaming player, the Lite is your best bet.
Read our Amazon Fire TV Stick Lite review.
Get Fire TV Stick Lite price alerts
The 2022 Fire TV Cube adds several benefits, including 4K upscaling and a faster processor, to a device that’s been around for a while. The Cube has always been a mix of Fire TV Stick and Alexa speaker, allowing you to use your voice to search for shows and adjust the volume and inputs on your TV, dim the light, make Zoom calls (audio only, except if you don’t add a webcam), stream music and check the weather – all hands-free without using the remote. It also features an octa-core processor and 2GB of memory for lightning-fast 4K streaming, as well as Dolby Atmos audio support. However, the latest version of the Cube has a hard time controlling devices connected to your TV — especially if that TV is a TCL — and often misses the mark when integrating Alexa commands with your cable box.
Read our Amazon Fire TV Cube review.
You get price notifications for Fire TV Cube
While the Lite is a better value, the Amazon Fire TV Stick is another good choice for those who still watch regular HDTVs. The main difference between the Fire TV Stick and the cheaper Fire TV Stick Lite lies in the remote control. The Fire Stick remote has volume, mute, and power buttons, allowing you to control these functions on your TV. The Lite does not have these capabilities and is therefore slightly cheaper. If you have a 1080p TV and don’t mind paying a bit more for a remote that can control the volume on your TV, the Fire TV Stick is a good choice for you.
Read our Amazon Fire TV Stick review.
How we test Fire TV devices
Every Fire TV Stick we review gets hours of hands-on testing. Typically, this involves installing the device on multiple TVs, evaluating the setup process, adding popular streaming channels, and using the product as if it were our own. We run through all the major features available and note how they compare to other Fire TV models in the company’s lineup. To do this, we connect multiple Fire TV streaming devices to the same TV so we can easily switch back and forth to compare experiences.
Metrics we use to rate a device include hardware design, distinguishing features that differentiate models, remote capabilities and design, overall ease of use, efficient layouts and design, search capabilities, privacy settings, number of apps and their performance, and overall system speed and reliability.
Fire TV FAQ
What is the difference between a Fire TV device and a Fire TV TV?
A Fire TV device, like the ones on this list, is a small stick- or square-shaped piece of hardware that plugs into an HDMI port on the back of your TV. This gives your TV access to Amazon Fire TV software and content, no matter what brand of TV you own.
Amazon also makes Fire TVs, which are TVs that come with Fire TV software pre-installed. This means that your TV will automatically access the Fire TV interface without the need for an additional streaming device.
What streaming apps are on Fire TV?
Fire TV offers a long list of streaming apps, including Netflix, Disney Plus, Apple TV, Hulu, HBO Max, Paramount Plus, Peacock TV, Tubi, Pluto TV, Showtime, Discovery Plus, and more. However, Spectrum cable users do not have access to the Spectrum app on Fire TV.
Do I need an Amazon Prime membership to use Fire TV?
No, although you will need a free Amazon account to set up the device. While you don’t need to pay for a Prime membership to use Amazon Fire TV, it is useful and recommended. Membership comes with a selection of essential video content, including access to shows like The Marvelous Mrs. Maisel, The Expanse and Wheel of Time. These shows and other Amazon-branded content are heavily promoted on the Fire TV system, and a Prime membership makes it easy to check out everything Amazon has to offer.